Micro-currencies let Restaurants convert tourists into Repeat Customers

Before micro-currencies, a tourist visiting a city who received loyalty points, as a form of micro-currency, from a restaurant would never get to use those points because they live in another city and would never return to that restaurant again.

Micro-currencies change all of that. Because digital micro-currencies enable the first easily trade able and transferable digital loyalty points, tourists can now trade their vacation-earned restaurant points for loyalty points issued by a business that operates in the city where they live.

This means that tourists and travelers who often eat out during their trips can now take advantage of any restaurants’ loyalty points program even if they won’t stay for long in that city that they are visiting.

They can trade the points they accumulated during their vacation with local residents who are interested in trying out that restaurant and who happen to have points for national brands that have stores that are operating in the city where the tourist lives.

As a result, not only would tourists get something of value for the points they received, restaurant owners would have a chance to encourage curious locals to try out their restaurant, so that they can potentially be converted into regular repeat customers.

All parties win: the restaurant owners, the tourists and the local restaurant aficionados. All of this is possible because they took advantage of the features of having micro-currencies.

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